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Will Starbucks brew up big business in Viet Nam?
Wednesday, January 16, 2013




Photo courtesy of www.stapletonion.com

 

                The United States is a nation filled with Starbucks’ addicts, as evidenced by the growth of the coffee chain in the past two decades. But as Starbucks makes its entry into Viet Nam, how will the coffee drinkers there adapt to the lighter American taste? Business Week explores the topic.



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