Speeding product launches: Apple is poaching engineers from HTC


By Jacob Kastrenakes, The Verge



Apple is said to be scooping up hundreds of engineers and supply-chain managers as it prepares to create and release products more quickly and more frequently. The Wall Street Journal reported the hiring, which it says is focused in China and Taiwan and has drawn engineers away from various tech firms including rival HTC — an obvious target for talent, as it’s located in one of Taiwan’s largest cities. Apple reportedly reached out to individual engineers at these other companies specifically.







Apple store




The Apple store. Photo from the Verge.



While it’s not clear how many Apple has hired, it could create yet another hurdle for HTC in particular, as the company has seen a financial downturn while struggling against larger smartphone makers.


The Journal reports that Apple needs the additional engineers to facilitate work on iPhone and iPad parts with its suppliers in the region; the supply-chain managers may be part of an effort to better monitor factory conditions following loud concerns and criticism last year.

Read the full story by Jacob Kastrenakes from the Verge.

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